Nothing says sweet love like a good romantic comedy, and apparently nothing says “romantic comedy” like people in boxes. This seems to be a trend of late and it’s a curiosity. Maybe it means in spite of our best efforts at love, we’re still hopelessly boxed in by our own self-interests. Or maybe it means there are just too many protagonists and the only other option was to line people up in a Scream actor stack. It’s also apparently a fun trend to give your movie a completely non-descriptive name like Love Happens or perhaps… This One Time, Whadd’ya Know?, or Can’t Beat That!
Jim Carrey, Call Your Agent
Something strange has happened to Jim Carrey. As least, something strange has happened to his movie posters. There must be a clause somewhere in his contract that states: “When Mr. Carrey, or his likeness, appears in films which are labeled FANTASY (appealing to, but not limited by a fantastical tone of time, location or character), and as such his character is that of a ghoulish nature, (i.e. being villainous or scoundrelly), the likeness of such a character will henceforth be rendered on all movie posters and associated key art in a three-quarter side pose with outstretched arms, raked fingers and a devilish grin or scowl.”